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From: How to Academy
To: j <jeevacationggmail.corn>
Subject: How To: Last tickets for Michael Lewis. Future of Retail. Hitler's Last Gamble. Behavioural
Economics. Body Language.
Date: Tue, 24 Mar 2015 14:46:29 +0000
.0 I
Spring Programme and Highlights
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09.04.2015
Evening Event, 7:00pm
how to: Michael Lewis on Flash Boys
with Michael Lewis
Michael Lewis, author of the smash international bestsellers Liar's Poker, Moneyball
and The Big Short, writes like no-one else about money, heroes, villains and the
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times we live in. This is a rare chance to hear him talk about his epic bestseller hit
Flash Boys, telling the hilarious, terrifying and outrageous true story of the multi-
millionaires and whizz kids who scammed the banking system in the blink of an eye
— and the whistleblowers who tried to stop them.
The greatest story of our age... Be very afraid' Sunday Times
'1 read Lewis for the same reasons I watch Tiger Woods. I'll never
play like that. But it's good to be reminded every now and again
what genius looks like." Malcolm Gladwell
Special Price Tickets £18-£22.50 using the promotional code HOWTO.
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MAJOR LUNCHTIME TALKS
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12.05.2015
Lunchtime Event, 1pm • 2pm
how to: Inspiration. Moments of Insight that Shape
Our World.
with William B. Irvine
Insights sometimes hit us like a bolt from the blue.
For Archimedes, clarity struck while he was taking a
bath. For Gustav Mahler, it came as the blades of his
oars touched the water. And for Albert Einstein, it
emerged while he was talking to a friend. Why do
these moments of insight strike so suddenly? Why
do they so often come to us when we are focused on
something completely unrelated? And when great
ideas "come to" us, where do they come from?
Drawing on his latest book — Aha!: The Moments of
Insight that Shape Our World, philosopher...
Read more and book.
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11.06.2015
Lunchtime Event, 12:45pm•13:45pm
how to: Misbehaving- The Making of Behavioural
Economics
with Richard H. Thaler
This talk for the How To Academy coincides with the
publication of Richard Thaler's new book on
behavioural economics.
Richard Thaler has spent his career studying the
radical notion that the central agents in the economy
are humans—predictable, error-prone individuals.
Traditional economics assumes rational actors. Early
in his research, Thaler realized these Spock-like
automatons were nothing like real people.Whether
buying an alarm clock, selling football tickets, or
applying for a mortgage, we all succumb to biases
and make...
Read more and book.
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NEXT FORTNIGHT HIGHLIGHTS
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30.03.2015
Daytime Event, 10:00am-11:30am
how to: The High Street, Out of Town Shopping
Centres, Online — The Future of Retail
with Chloe Markowicz
Is digital killing the High Street? Chloe Markowicz
will explore the threats and opportunities that
retailers today face and explain how the High Street
can remain relevant to shoppers in an increasingly
online world. She'll demonstrate how retailers can
convert browsers into shoppers by creating unique
experiences and investing in convenience. Using
case studies from the most innovative brands from
around the world, Chloe will investigate how retailers
are driving footfall in-store and giving people a
reason not to shop on Amazon.
Read more and book.
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31.03.2015
Evening Event, 6:30pm•8:30pm
how to: Effective Networking for Business and
Career Development
with Judith Perle
Are you as well connected as you could be? Do you
regard networking as an 'optional extra'?
Networking is crucial. Only if you understand how
networks really work can you capitalise on your
communication skills, and not miss the opportunities
that come your way. Whether you are looking for a
new job, to keep your career on track, to improve
your skills, or to enhance your profile, this
masterclass is for you.
Judith Perle co-founded the training consultancy
Management Advantage (
) after ...
Read more and book.
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13.04.2015
Evening Event, 6.30pm-7.45pm
how to: Understand the Prime Minister of India —
Narendra Modi. ( And How to win an Election)
with Lance Price
Who is Narendra Modi and how did a `chaff wallah'
who sold tea on trains as a boy become Prime
Minister of India?
In this talk by Lance Price, the former Director of
Communications at No 10 under Tony Blair,
coinciding with his new book, " Inside Narendra
Modi's campaign to transform India", we will gain
insight into an extraordinary man. A teetotal, celibate
vegetarian. A man for whom there are no sports, no
hobbies, no family ties. A 23/7 politician who sleeps
4 hours...
Read more and book.
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15.04.20155
Evening Event, 6:30pm•8:00pm
how to: Build Your Readership & Publish
Successfully. (A Masterclass in Marketing for writers
and publishers.)
with Hellen Barbara
Whether you're an entrepreneur looking to learn
more about publishing, an aspiring or established
author, or a publisher, it's important to learn how to
navigate the publishing industry as new technologies
and trends emerge. This class will teach you how to
maximize your success by putting more emphasis on
pre-publication marketing efforts, with actionable tips
and ways to do so. Learn how to leverage your
existing network to create the momentum and buzz
you need to stand out in the ever-growing publishing
arena.
Read more and book.
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BUSINESS & WORK
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22.04.2015
Evening Event, 6:30pm•8:30pm
how to: Speak in Public
with Edie Lush
All of us have to do it — "say a few words" — at one
time or another. Most of us are terrified by the
thought of it. But don't panic. This three-hour
workshop will enable you to make fear of your
audience a thing of the past.
Does the prospect of addressing a roomful of people
leave you weak with terror? Does your mouth dry up
and your stomach turn over at the invitation to
speak? Can you imagine a future in which you can
stand up and speak to a crowd without feeling like a
fool? Make your fear a thing of the past. This
practical and interactive session is for people who
want to...
Read more and book.
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23.04.2015
Evening Event, 6:45pm•8:00pm
how to: Use Twitter for Business
with Chloe Markowicz
Twitter has become an essential marketing tool, but
what should businesses actually tweet about? How
can they use the platform to actively engage their
audiences and what pitfalls do they need to avoid?
This seminar will cover best practice examples of the
most creative uses of twitter and explore what so
many brands are doing wrong....
Read more and book.
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27.04.2015
Daytime Event. 9:30am•12:30pm
how to: Transform your Work Life (A Masterclass in
workplace creativity and mindfulness)
with David Pearl
International expert on ' business as unusual', David
Pearl shows how to be more creative, more curious
and more conscious at work. David sees possibilities
everywhere including in the tedious bits. This is an
intensive, practical session (limited places) for
people who want to innovate, boost productivity, get
themselves or their companies out of a rut and find
magic even in the monotony.
David Pearl — creative confidante to top CEOs,
business- and self-development specialist, speaker,
author and arts-in-business pioneer....
Read more and book.
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11.05.2015
Daytime Event, 9:30am-12:30pm
how to: Start a Business (For Women only)
with Anna Percy-Davis
Do you have an idea or a product you want to sell?
Have you always dreamt of running your own
business, being the master of your own destiny,
running an empire? Do you have a vision of being an
entrepreneur ? Or is it just that you want to do
something that is fun, quirky, different and interesting
and that is all yours? If so (and you are female!) this
workshop is for you!
This three hour workshop will help you to define your
idea, product and unique selling point. From this you
will create your mission statement and the values
underlying it. And then begin to create a workable
business plan to actually get you started and, if
necessary, raise the capital required....
Read more and book.
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16.06.2015
Evening Event, 6.30pm•8pm
how to: Interpret Body Language ( Taught by deaf
trainers)
with Skyway Academy
Imagine that everyone you've ever spoke to heard
the opposite message you tried to communicate. It is
possible that this has actually happened with some
of the people you've spoke to today. What exactly is
your body telling people? What exactly is their body
telling you?
With body language comprising up to 90% of our
overall communication, this workshop taught by deaf
trainers, who necessarily have been analysing body
language since birth, will help you become more
conscious of the signals you send and better at
interpreting the signals sent by others....
Read more and book.
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INVESTMENT
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28.04.2015
Evening Event, 6.30pm•8.30pm
how to: Invest like Warren Buffett
with Jonathan Davis
Warren Buffett, often dubbed The Sage of Omaha, is
widely recognised as the most brilliant investor of the
modern era. A single $10,000 investment in his
original investment partnership would today, if
reinvested in his investment company Berkshire
Hathaway, be worth more than $500m. Its shares
have risen 10x in value over the last 20 years alone.
Buffett himself remains in the top five of the annual
Forbes Rich List, despite pledging to give away more
than $30 billion of his fortune to charity in the last
five years.
His reputation as an investment genius is richly
deserved, as a number of independent empirical
studies have confirmed....
Read more and book.
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HISTORY
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21.05.2015
Evening Event, 6:45pm•8:00pm
how to: Ardennes 1944. Hitler's Last Gamble
with Antony Beevor
The Western Counterpart to Stalingrad
This major talk by Antony Beevor, the bestselling
author of Stalingrad, Berlin, D-Day and The Second
World War, timed to coincide with the launch of his
new book Ardennes 1944, focuses on Hitler's ill-
fated final stand when on 16th December 1944,
Hitler launched his last gamble' in the snow-
covered forests and gorges of the Ardennes on the
Belgium/German border.
Although Hitler s generals were doubtful of success,
younger officers and NCOs were desperate to
believe that their homes and families could be...
Read more and book.
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FILM
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05.12.2015
Daytime Event, 9:30am•12:30pm
how to: Write Your First Screenplay
with Simon Hunter
It costs you nothing to write a cracking feature film
screenplay...just time and talent. In this course you
will learn the first steps needed to writing that long
imagined but never realized script. With a few short
but manageable steps you will acquire the
knowledge to start working on your first feature film
screenplay.
This course is intended for complete novices or
those of you who have written before but need to
know how to take your screenplay to the next level.
This course will cover everything you need to get
going. Topics include...
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GRADUATES
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29.06.2015 - 30.06.2015
Daytime Event. 9:30am-17:30pm each day with lunch break from
1.2pm
how to: Job Boot Camp (A two day workshop in
finding a Job)
with Anastasia Baker, Frances Wilson, Edie Lush,
Jasmine Birtles, Judith Perle, Rachel Spedding, Tanya
De Grunwald
How do I write a stunning application letter? How
can I make my CV stand out? How do I secure an
internship? How can I shine in an interview?;
Don't despair: The How To Academy has the know-
how
Building on the success of our Student Life-Skills
jamborees, we have programmed a nuts-and-bolts,
back-to- basics two-day boot camp to meet the
needs of students about to graduate and University
graduates starting out ...
Read more and book.
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LIFESTYLE
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24.06.2015
Evening Event, 6.30pm•8.00pm
how to: Make the Transition from City Life to Self-
Sufficient Rural Living. (The 'Good Life' on a
Smallholding.)
with Simon Dawson
Following a drunken misunderstanding one New
Year's Eve, Simon Dawson inadvertently found
himself leaving his lucrative life in London to start a
smallholding on the wilds of Exmoor with his wife,
Debbie. In this talk for the How To Academy, Simon
will tell us how to up sticks and realise for ourselves '
The Good Life' and what adventures to expect along
the way in transitioning from city to country life.
Read more and book.
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Gr
If there's a course
like to take which isn't currently included in
our programme, email us with the details of what
like us to
organise and if there's sufficient demand, we will contact our extensive
network of distinguished teachers, lecturers and writers to arrange a
course tailored to your needs.
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| Filename | EFTA00658688.pdf |
| File Size | 648.8 KB |
| OCR Confidence | 85.0% |
| Has Readable Text | Yes |
| Text Length | 13,546 characters |
| Indexed | 2026-02-11T23:21:15.868960 |