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From: "The New York Times"
To: "jeevacation(igmail.com" <jeevacationggmail.com>
Subject: Reminder: here's your April newsletter
Date: Sun, 09 Apr 2017 12:55:26 +0000
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Off the Press - April 2O17
HOME PAGE
OPINION
POLITICS
RECOMMENDED FOR YOU
MOST POPULAR
Dear Subscriber,
Need a strong dose of reading matter that's timely and eye-opening but
ventures beyond the political crisis of the hour? To that end, we submit The
New York Times Magazine, the prime subject of your April subscriber
newsletter. With Earth Day, the evergreen tradition that started in 1970, coming
up this month, and with the battles over environmental issues hotter than ever,
The New York Times Magazine will publish a special issue devoted to
sustainability and the environment on Sunday, April 23. For more about The
Times Magazine (among other topics) that may interest and surprise you,
please read on.
The New York Times Magazine
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The Earth
It has won Pulitzer Prizes and admirers nationwide. Its articles have sparked
conversations, its crossword puzzles have tormented participants, its ethical,
medical and culinary pieces have engaged readers everywhere. The New York
Times Magazine has published work by leading authors and visual artists,
experimented with new forms and new technology. And it has a widely
acclaimed, bold-thinking editor in chief, interviewed below.
A SELECTION OF RECENT ARTICLES
CATCH UP WITH EDITOR IN CHIEF, THE NEW YORK TIMES MAGAZINE
Jake Silverstein
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Jake Silverstein
The magazine is always a fascinating Times section, and many feel
this has been especially true since Jake Silverstein took the helm
in am+ Among his fans is the American Society of Magazine
Editors, which honored The New York Times Magazine in
February 24)17 with three National Magazine Awards (for public
interest, essays/criticism and for feature writing). We last spoke to
Jake in the June 2016 issue of your subscriber newsletter. Here,
he brings us up to date and answers a few more questions.
IN OUR CONVERSATION LAST YEAR, YOU GAVE US A
PREVIEW OF THE ISSUE THAT CAPTURED LIFE 8,000 FEET
ABOVE GROUND LEVEL IN NEW YORK CITY. WHAT DO YOU
SEE AS SOME OF THE MAGAZINE'S MORE INNOVATIVE
ISSUES SINCE THEN?
That issue was one of our themed issues from last year. We do
around 15 of these special issues every year, and they provide us with
an opportunity to take a different approach to the magazine. I would
say that some of the more innovative work we've done since The New
York Issue came in special issues, like the November Design Issue,
which was about redesigns, for which we asked design firms around
the world to reimagine everyday objects or processes like the toilet,
the hospital gown, or the baggage claim carousel. In December we
created a series of virtual-reality films with Hollywood's top actors
for our Great Performers Issue. The films were innovative in how
they used VR to bring the viewer inside the scene with the actor. For
our Music Issue in February, we created a playlist of 25 songs that
give us some hints about where music is headed, along with a great
podcast that let the writers inhabit the songs.
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THE MAGAZINE HAS MADE ESPECIALLY COMPELLING USE
OF VIRTUAL REALITY. DO YOU HAVE ANY FAVORITES? DO
YOU SEE VR AS AN IMPORTANT COMPONENT OF MAGAZINE
STORIES IN THE FUTURE?
I love all our VR work. Those films have been some of the most
interesting projects of the past couple of years. Now that we've been
doing it awhile, it's no longer a brand-new tool, it's just another of the
ways we can tell stories and bring readers up dose to the subjects
we're covering. VR is always something we think about. But we tend
to save it for special occasions.
HOW DO YOU MANAGE TO KEEP THE MAGAZINE FRESH,
IMPORTANT AND SURPRISING WEEK AFTER WEEK? CAN WE
EXPECT TO SEE SOME CHANGES IN THE MAGAZINE IN THE
YEAR AHEAD?
There's only one answer to that first question: The magazine has an
absolutely amazing staff of dedicated, hardworking people who keep
it on point, looking good and vital week in and week out. As to the
second question, we are always making little adjustments here and
there, improving this page or that one, bringing in new columnists,
etc. We just launched a new feature that Every excited about. It's
called "New Sentences," and the basic idea is that we'll be doing mini-
reviews of a single sentence from a new book, movie, song, TV show
and so on. All these new cultural products that we relentlessly
consume are made of sentences, and if the work is good, the
sentences have to be fresh, original and new. So we'll be plucking out
a single sentence and doing a very dose reading of it. Part of the
pleasure of this is the intensity of a good dose reading.
DO YOU SOMETIMES COORDINATE WITH THE NEWSPAPER'S
EDITORS IN PLANNING STORIES? HOW DOES A MAGAZINE
STORY ON ANY TOPIC TYPICALLY DIFFER FROM ITS
COUNTERPART IN THE PAPER? DO YOU EVER COMPETE
FOR A STORY?
The truth is that this happens very rarely. The way we approach
stories is usually pretty different from the newsroom, and this means
our work is generally compatible rather than competitive.
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YOU CAME TO THE MAGAZINE IN 2014 FROM TEXAS
MONTHLY, WHERE YOU'D BEEN EDITOR FROM 2008. ARE
THERE SOME DIFFERENCES IN EDITING THESE TWO VERY
DIFFERENT PUBLICATIONS THAT MIGHT SURPRISE US?
The differences are pretty profound. A lot of that has to do with the
difference between a monthly and a true weekly that has to publish
an issue every single Sunday. There's far less time on a weekly to
make a plan, revise the plan, revise the revision, etc. The rhythm is
completely different. Things always have to keep moving, with very
little downtime. That took some getting used to, but I much prefer
this rhythm, in part because it means we have 52 shots to make
something great each year. Now that I've been in this position, the
idea of having only 12 shots seems terrible!
TO DETOUR FROM THE MAGAZINE A MOMENT, YOU AND
TIMES EDITOR TOM JOLLY WERE THE GUIDING FORCES
BEHIND THE MARCH REVAMPING OF THE FIRST INSIDE
PAGES OF THE NEWSPAPER. THEY SEEM TO HAVE
SOMETHING OF A MAGAZINE FEEL. CAN YOU TELL US A
LITTLE BIT ABOUT HOW THESE PAGES CAME TO BE?
Tom and I wanted to give those pages a new look and feel that would
make them into a destination for readers, a place to start the morning
read, after Page i of course. We had the idea to approach it like a
magazine front-of-book, a collection of small features that are easy
and fun to quickly digest. It has humor, illustration and a different
tone of voice than the rest of the newspaper. It's a new way to begin.
Missed these recent issues
of the magazine?
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The New York Times Magazine
THE MUSIC ISSUE
Read essays by 25 writers on the songs that spoke to them over the
past year, songs that may tell us where music is going.
25 SONGS
If you prefer, listen to "The EP," a multitrack collection weaving
together some of the writers' commentary and the music.
THE EP
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Q
The New York Times Magazine
THE VOYAGES ISSUE
Some of the most gifted and observant writers take you to places you
may have always wanted to visit, rediscover or learn more about.
VOYAGE HERE
Did you know?
The NewYork Times Newspaper
The New York Times Sunday Magazine supplement made its debut on
Sept. 6, 1896. It was an epic 16 pages (today's magazine hits around
8o), spanning diverse categories, some of which would eventually have
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their own sections. There were book reviews in that debut issue, for
instance, which would secede into their own section just one month
later. A featured article looked back on the historic presidential
campaign of i86o (the Civil War still an all-too vivid memory for
readers). "About X-Ray Photography" was timely, X-rays having just
recently been discovered. There was "gossip about social matters" and
a "Sanitation" heading. Take a look for yourself.
VISIT TIMESMACHINE
J
The Truth of the Matter
Truth. I It's more important now than ever.
Just over a month ago, The Times introduced its first
major brand campaign in years. In stark black text, a series of
statements represents the increasing need to discern fact from fiction.
The 30-second video—aired during last month's Oscars—ends with
the line, "The truth is more important now than ever." On that note,
thank you for supporting our journalists in their commitment to fact
finding.
SEE THE TRUTH
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Check Out the Most-Shared Articles
These are the recent stories shared most by
readers.
JJ
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Document Details
| Filename | EFTA00679105.pdf |
| File Size | 399.4 KB |
| OCR Confidence | 85.0% |
| Has Readable Text | Yes |
| Text Length | 9,243 characters |
| Indexed | 2026-02-12T13:40:16.019007 |