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Case 18-2868, Document 283, 08/09/2019, 2628241, Page407 of 883 f. There are sites that hosted the articles containing the statements made against Ms. Giuffre where the visitor data is not accessible or where I could not confirm the number of visitors. g. I did not consider the dissemination via social media platforms of articles containing the statements made against Ms. Giuffre. h. Many sites published multiple articles on multiple days that contained or referenced the statements made against Ms. Giuffre; however, I did not include these multiple publication dates in calculating unique daily visitors. i. I did not include unique daily visitors to articles that link from that article to one or more of the articles containing the statements made against Ms. Giuffre. j. Finally, I did not include the counts of those who may have been searching and seen the statements made against Ms. Giuffre in the search results listing. V. BACKGROUND WEB ANALYTICS FOR TRAFFIC ANALYSIS 15. In the course of forming this opinion, I implemented numerous web analytics and related techniques commonly used in the industry. In order to more clearly discuss these techniques, I define the following terms: e Direct Traffic: visitors to a website that come from entering a website link into a browser location bar (e.g., not coming via a link on another website). e Dissemination: the act of spreading or the circulation of information or articles. e Domain: a specific Internet website that are administered as a unit and defined by an Internet Protocol (IP) address.