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But if Halberstam defined the presidential mien, Trump defied 1t—and defiled it. Not a
single attribute would place him credibly in the revered circle of American presidential
character and power. Which was, in a curious reversal of the book’s premise, just what
created Steve Bannon’s opportunity.
The less likely a presidential candidate is, the more unlikely, and, often, inexperienced,
his aides are—that is, an unlikely candidate can attract only unlikely aides, as the likely
ones go to the more likely candidates. When an unlikely candidate wins—and as outsiders
become ever more the quadrennial flavor of the month, the more likely an unlikely
candidate is to get elected—ever more peculiar people fill the White House. Of course, a
point about the Halberstam book and about the Trump campaign was that the most
obvious players make grievous mistakes, too. Hence, in the Trump narrative, unlikely
players far outside the establishment hold the true gentus.
Still, few have been more unlikely than Steve Bannon.
At sixty-three, Bannon took his first formal job in politics when he joined the Trump
campaign. Chief Strategist—his title in the new administration—was his first job not just
in the federal government but in the public sector. ( “Strategist!” scoffed Roger Stone,
who, before Bannon, had been one of Trump’s chief strategists.) Other than Trump
himself, Bannon was certainly the oldest inexperienced person ever to work in the White
House.
It was a flaky career that got him here.
Catholic school in Richmond, Virginia. Then a local college, Virginia Tech. Then seven
years in the Navy, a lieutenant on ship duty and then in the Pentagon. While on active
duty, he got a master’s degree at Georgetown’s School of Foreign Service, but then he
washed out of his naval career. Then an MBA from Harvard Business School. Then four
years as an investment banker at Goldman Sachs—his final two years focusing on the
media industry in Los Angeles—but not rising above a midlevel position.
In 1990, at the age of thirty-seven, Bannon entered peripatetic entre-preneurhood under
the auspices of Bannon & Co., a financial advisory firm to the entertainment industry. This
was something of a hustler’s shell company, hanging out a shingle in an industry with a
small center of success and concentric rings radiating out of rising, aspiring, falling, and
failing strivers. Bannon & Co., skirting falling and failing, made it to aspiring by raising
small amounts of money for independent film projects—none a hit.
Bannon was rather a movie figure himself. A type. Alcohol. Bad marriages. Cash-
strapped in a business where the measure of success is excesses of riches. Ever scheming.
Ever disappointed.
For a man with a strong sense of his own destiny, he tended to be hardly noticed. Jon
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