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e Partnered with: American Medical Assoc. Am Bar Assoc, Aol, etc e $67 million in venture capital to date. e CEO 1s Michael Fertik CEO and Founder Michael Fertik founded Reputation.com in 2006 with the belief that people have the right to control and protect their online reputation and privacy. In addition to his work with Reputation.com, Michael holds a position on the advisory board of The Internet Keepsafe Coalition (iKeepSafe), a nonprofit that works to protect the health and safety of youth online. Michael is regarded as one of the earliest pioneers of online reputation management and a leading expert on issues of online privacy. He co-authored the book Wild West 2.0 and lectures internationally, appearing before professional and academic audiences. Michael also advises school administrators and parent groups. Prior to founding Reputation.com, Michael clerked for Chief Judge Danny J. Boggs of the Sixth Circuit Court of Appeals of the United States. He is a graduate of Harvard College and Harvard Law School, speaks several languages, and enjoys sailing, reading, and running. TIME FRAME & FEES Their “Picasso” Tech services described in step 2, will take approx. 3 months to eliminate bad press from the 1t and 2"4 page. The whole process will take about a year to be solidified. Fees will be approx. $10k -$15k per month but depends on each case and costs can be kept down by providing content and selecting only truly necessary services. WIKIPEDIA This is a tough nut to crack. And | need to do more research on this. Wiki comes up first on the Google list due to its powerful domain and contains totally lopsided and damning content on you. But we'll crack it. On the surface, Wiki is controlled by a morass of copyediting geeks who have nothing better to do than to discuss reference tags etc. It is also ‘the people’s’ encyclopedia, dictated by the tyranny of the majority—so no objectivity at all. Current Strategy— 1. The Reputation group have a copyright team dedicated to balancing the content on Wikipedia and gradually sectioning the bad stuff down to sub categories in the profile. They don’t seem to be able to eliminate the bad though. 2. So, | think it’s worth seeing how people like Prince Andrew managed to create an absolutely stellar profile—or Bill Clinton for that matter. No mention of his impeachment or lying to the Grand Jury. It barely touches on Lewinsky etc. 3. There are also protected pages on Wiki but | need more time and research. WEBSITE You need to update your website immediately by adding the bio on you from The Edge if you can and adding a longer summary of science and scientists that you are/have worked with. HOUSE_OVERSIGHT_025234