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THE HOUSE OF THE NOBLEMAN
CURATED BY WOLFE VON LENKIEWICZ & VICTORIA GOLEMBIOVSKAYA
PRESS CLIPPING (INTERNET)
THES
INDEPENDENT
http://www.independent.co.uk/arts-entertainment/art/features/frieze-art-fair-2010-get-ready-for-british-arts-
biggest-week-2100683.html
Frieze Art Fair 2010: Get ready for British art's biggest week
Frieze Art Fair is back — and it's bigger than ever, with 173 international galleries. Alice Jones looks forward to this
year's event and the week-long whirl of auctions, exhibitions and parties it brings to London
Friday, 8 October 2010
As always, the proof will be in the purchasing, but signs that confidence has returned to the market can already
be found in the buzz around the traditional run of Frieze week auctions. At Christie's, Hirst will be auctioned
alongside two works by Gerhard Richter (valued at up to £1m) and, hollow laugh, Andreas Gursky’s
photomontage of the New York Stock Exchange, last seen hanging in the boardroom at Lehman Brothers
(estimate: £100,000 — £150,000). Sotheby's has Jerry Hall's extraordinary collection up for sale — including work by
Frank Auerbach, Lucian Freud and Andy Warhol. And Phillips de Pury will hope to break the £1m mark with David
Hockney's Autumn Pool while Maurizio Cattelan's Una Domenica a Rivara, a rope of knotted bedsheets to hang
from a window, is estimated to sell at £400,000 to £600,000. Elsewhere, in a bold new addition to the landscape,
£20m-worth of art will go on sale in an 18th-century mansion part-owned by the Russian real-estate billionaire
Sergei Polonsky. The House of the Noble Man, a stone's throw from Frieze in Cornwall Terrace, is curated by
Victoria Golembiovskaya and the artist Wolfe von Lenkiewicz and will include four rare Picassos and Cezanne's
Don Quixote.
For all of these and more, the international arterati will descend on London next week, jetting in from the
traditional hot spots of New York, Berlin and Moscow, as well as from the emerging collector territories of the
Middle East, India and China for what is now known simply as Frieze week. It's no longer just about the fair; a
whole city's-worth of cultural activity has coalesced around those big white marquees. The breakfast views are
booked in, the big museum shows are up and the parties — from a Frieze week opener at the Groucho Club to the
ritzy annual Cartier dinner at Bar Boulud and ArtReview's Power 100 party at Sketch — are planned. After its initial
struggles, the hype-filled boom years and fear-filled bust years, Frieze is now firmly established, an unmissable
stop-off between Basel and Miami on the global art calendar. A decade ago, London didn't even have its own
contemporary art fair. Now, for five days in mid- October, the art set wouldn't dream of being anywhere else.
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